Chistmas Shopping-Christian Friendly

Naughty or Nice?

I was challenged by this list, published by the American Family Association, to consider which retailers I would support with my Christmas shopping. 


AFA's 2012 listing of top retailers and how they recognize Christmas

Color Code:
BLUE: An AFA "5-Star" rated company that promotes and celebrates Christmas on an exceptional basis.

GREEN: Company uses the term "Christmas" on a regular basis, we consider that company Christmas-friendly.

YELLOW: Company refers to Christmas infrequently, or in a single advertising medium, but not in others.

RED: Company may use "Christmas" sparingly in a single or unique product description, but as a company, does not recognize it.

 
List updated on 11-12-12
Companies For "Christmas"
AFA Online Store
ACE Hardware
Amazon.com
Bass Pro Shops
Bed Bath & Beyond
Belk
Best Buy
Big Lots
Books-A-Million
Cabella's
Collective Brands
Costco
CVS Pharmacy
Dick's Sporting Goods
Dilliards
Dollar General
Dollar Tree
H.E.B. Stores
HSN.com
Hallmark
Hancock Fabrics
Harris Teeter Stores
Hobby Lobby
Home Shopping Network
JC Penney
JoAnn Fabrics & Crafts Stores
Kmart
Kohl's
Kroger
Lowe's
Macy's
Marshals
Meijer
Menard's
Michael's Stores
Neiman Marcus
Nordstrom
Office Max
Petsmart
Pier One Imports
ProFlowers.com
Publix
QVC.com
Rite Aid
Sam's Club
Sears
Scheels Sporting Goods
Super D Drug Stores
Target
TJ Maxx
Toys R Us
True Value
Walgreens
Wal-Mart
Zappos.com
Companies marginal on "Christmas"
1-800-Flowers.com
Bath & Body Works
Cooking.com
Hy-Vee Stores
Safeway
Starbucks
UncommonGoods.com
Whole Foods
Companies AGAINST "Christmas"
Banana Republic
Barnes & Noble
Family Dollar
Foot Locker
Gap Stores
L.L. Bean
Limited Brands
Maurice's
Office Depot
Old Navy
Radio Shack
Staples
Supervalu
Victoria's Secret


Criteria - AFA reviewed up to four areas to determine if a company was "Christmas-friendly" in their advertising: print media (newspaper inserts), broadcast media (radio/television), website and/or personal visits to the store. If a company's ad has references to items associated with Christmas (trees, wreaths, lights, etc.), it was considered as an attempt to reach "Christmas" shoppers.

If a company has items associated with Christmas, but did not use the word "Christmas," then the company is considered as censoring "Christmas."

(Original article posted at http://action.afa.net/Detail.aspx?id=2147486887)